This lesson task challenged me to create a moodboard, that is a visual representation of what you want a brand to represent. I chose to go with something cutsey and cozy, based around notebooks, stickers, pins and homey merchandise. I want the brand to have a focus on kittens and other cute animals to represent their products. To add some variation to the pictures, I inserted two circles in pastel colouring to break the monotony of squares and add softness to my board.

Sources:
https://pixabay.com/illustrations/pattern-pink-cute-sweet-fur-cats-1477380/
https://pixabay.com/vectors/flowers-blue-pink-pastel-colors-5708870/
https://pixabay.com/photos/kitten-cute-cat-animal-pet-1031261/
https://pixabay.com/photos/pink-macaroon-sketchbook-2187216/
https://pixabay.com/photos/workplace-office-desk-blogging-2303851/
https://pixabay.com/photos/sticker-pig-hello-light-switch-1049729/