Lesson task – Basic principles of layout

This task had me analyzing a magazine to learn how they had approached their design of layout. The magazine I chose was a promotional magazine for Lush, which highlights information about hte brand as well as some of their most successful products. The first two pages features a timeline on the bottom part of the pages, as well as a four column grid for information and pictures about the brand.

Page 3 and 4 follow with huge headers, but whereas page 4 follows the trend of a four-column grid, the third page breaks this up by only providing two columns.

The fifth page stands out as it fatures a table of products produced by the brand, with an inforgraphic column to the right. The sixt page returns to the regular grid layout, similar to the first pages. The magazine overall has a cohesive grid layout, but is not afraid to deviate from it on a few of its pages.

Page 1
Page 2
Page 3
Page 4
Page 5
Page 6


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