This lesson task is fairly simple, but an important step to begin studying screen based design. In the first part of this task I will be giving a description and explanation of a few terms before posing questions for clients to gain a proper understanding of the briefing process. I’ll be exploring concepts such asFortsett å lese «Lesson task – Get the basics right»
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Lesson task – Pace and contrast
This task challenged me to investigate how layout changes between physical and digital formats. I used the Norwegian newspaper VG as my base for comparison, looking at both their webpage and physical newspapers. The first thing that seperates the two is their direction; the newspaper is design for spanning two pages, with some pictures fillingFortsett å lese «Lesson task – Pace and contrast»
Lesson task – Basic principles of layout
This task had me analyzing a magazine to learn how they had approached their design of layout. The magazine I chose was a promotional magazine for Lush, which highlights information about hte brand as well as some of their most successful products. The first two pages features a timeline on the bottom part of theFortsett å lese «Lesson task – Basic principles of layout»
Lesson task – Design of layout in InDesign
For this lesson task, I chose to go with something relatively simple for my brochure. The pages are rather straightforward with bodies of text as well as imgaes to complement them. I attempted to modernize my text by making sure my images were slanted on some of the pages as well as pick a fontFortsett å lese «Lesson task – Design of layout in InDesign»
Lesson Task: Understanding Ideals
Boys of Europe is a store mainly targeted towards young men and young adults. Their logo consists of a B surrounded by a circle with an orange backdrop and is often accompanied by the full brand name “Boys of Europe”. The stores themselves also use this formatting of having the letters be coloured in orangeFortsett å lese «Lesson Task: Understanding Ideals»
Lesson Task – Colour Theory
Question 1: Research and written lesson tasks This section of the lesson is based around understanding and explaining two colour systems: RBG and CMYK. RBG stands for Red-blue-green and bases the colour picked by the saturation of these three colours. For example, complete saturation of all these colours will yield a white light, but asFortsett å lese «Lesson Task – Colour Theory»
Lesson Task – The Development of the Camera
Question 1: Collodion process and the creation of ambrotypes and tintypes After reviewing and reading through the material posted on photography, the work of Frederick Archer stood out and appealed greatly to me. His technique pushed the art of photography forward substantially and opened a whole new world of possibilities. It is hard to fathomFortsett å lese «Lesson Task – The Development of the Camera»
Lesson Task – Personal Logo
For this lesson task I was challenged by making my own personal logo – inspired by the moodboard created in the previous lesson task. For this particular task I tried many different designs, mostly sketching rough takes in digital software to play around with colors and blends. I settled on a purple color that sticksFortsett å lese «Lesson Task – Personal Logo»
Lesson Task – Moodboard
This lesson task challenged me to create a moodboard, that is a visual representation of what you want a brand to represent. I chose to go with something cutsey and cozy, based around notebooks, stickers, pins and homey merchandise. I want the brand to have a focus on kittens and other cute animals to representFortsett å lese «Lesson Task – Moodboard»
Lesson Task – Customer Profile
For this task I’ve made up two customer profiles to market certain products to. Picture sources: https://pixabay.com/photos/boy-young-people-wagon-train-524512/ https://pixabay.com/photos/read-book-girl-study-learn-sofa-515531/ https://pixabay.com/photos/coffee-food-drink-hottest-leaves-3025022/ https://pixabay.com/photos/family-father-children-boys-557108/ https://pixabay.com/photos/woman-kitchen-man-everyday-life-1979272/ https://pixabay.com/photos/football-quarterback-sport-player-67701/